Solutions / Marketing

Know which marketing actually makes money.

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FastBI

Clicks aren't customers.

Impressions aren't revenue.

And platform-reported ROAS doesn't tell you the whole story.

FastBI connects your advertising, website, CRM, commerce and revenue data so you can see the complete customer journey — from the first click to the money you actually make.

Understand what's working. Find what's changing. Spend your budget where it matters.

Your marketing data is everywhere

Your marketing performance is spread across the tools you already use.

Google Ads
Meta Ads
TikTok Ads
HubSpot
Shopify
Stripe
Your website
Your application
Your own database

Each platform tells you something different.

FastBI brings the data together.

See the full journey

From ad spend to revenue.

Follow the customer journey across your entire stack:

Ad spend
Clicks
Visitors
Leads
Customers
Orders
Revenue

Instead of analyzing each platform separately, FastBI lets you connect the dots.

  • See which campaigns generate leads.
  • See which leads become customers.
  • See which customers generate revenue.
  • And see which channels are actually worth your budget.

Stop optimizing for clicks.

Optimize for business results.

Advertising platforms are very good at telling you what happened inside the platform.

But your business cares about what happened after the click.

A campaign may generate

10,000 clicks

but only

42 customers

Another may generate

2,000 clicks

but

80 customers

FastBI lets you connect advertising performance with your actual customer and revenue data.

Know the difference between activity and results.

Understand your marketing performance

Questions you can answer

Which campaigns produce the most customers?
Which campaigns generate the most revenue?
Which channels have the best CAC?
Which channels bring the highest-value customers?
Which campaigns have the best ROAS?
Why did CAC increase this month?
Why did conversion rate drop?
Which campaigns are generating traffic but not customers?
Which campaigns are generating customers but low-value revenue?
Which audiences produce the best customers?
Which products are most frequently purchased from each channel?
Which channels produce the highest repeat-purchase rate?
Which campaigns are driving first-time customers?
Which channels drive the most returning customers?
Where is marketing spend actually working?
Where are we wasting budget?

Find out why the numbers changed

Don't just see that CAC increased.

Find out what changed.

For example:

CAC ↑ 28%

FastBI can help you investigate:

Google Ads CPC ↑ 12%
Landing-page conversion ↓ 9%
New customer conversion ↓ 14%
Campaign X spending ↑ 31%
Campaign Y stopped converting

Instead of opening five dashboards and trying to piece together the answer yourself, investigate the change across your business data.

From "what happened?"

to "why did it happen?"

Understand customers, not just campaigns

Not every customer is worth the same.

Two campaigns can have the same CAC and completely different economics.

Campaign A

$40 CAC → $80 customer

Campaign B

$40 CAC → $350 customer

FastBI connects acquisition data with your customer and revenue data so you can understand:

  • Customer value by channel
  • Revenue by campaign
  • Revenue by audience
  • Repeat purchases
  • Customer retention
  • Customer lifetime value
  • Revenue per acquisition source

Find the marketing that brings the customers you actually want.

Connect marketing to revenue

Your ad platform isn't your source of truth.

Your actual business revenue might live in:

Stripe
Shopify
Your application
Your database

FastBI connects these systems with your advertising data.

So instead of:

"Meta says this campaign generated 12 purchases."

You can ask:

  • "How much revenue did customers acquired through Meta generate?"
  • "Which campaigns generated customers who came back and purchased again?"

Measure marketing against the numbers that matter to your business.

Compare channels fairly

Every channel has a different story.

Compare:

Google vs Meta vs TikTok

across:

Spend
Traffic
Leads
Customers
CAC
Revenue
ROAS
Average customer value
Repeat purchases
Retention

See the complete picture instead of relying on each platform's own attribution.

Make reporting automatic

Stop building the same marketing report every week.

Every Monday shouldn't mean:

Export Google Ads
Export Meta
Export Shopify
Export Stripe
Open Excel
Clean the data
Build charts
Send the report

FastBI can automate recurring analysis and reporting.

Your marketing data stays connected.

Your reports stay up to date.

Your team gets the answer without rebuilding it every week.

Know when something needs attention

Don't wait until the end of the month to discover a problem.

Monitor the metrics that matter:

CAC
ROAS
Conversion rate
Revenue
Ad spend
Customer acquisition
Average order value
Repeat purchase rate

Spot changes such as:

CAC increased 24% this week.
Meta revenue dropped 18%.
Google Ads spend increased while conversions stayed flat.
Campaign X is generating traffic but no customers.

Know when your marketing changes — while there's still time to act.

Built for teams without a data department

You shouldn't need a data analyst to answer a marketing question.

FastBI is built for growing businesses that have:

Advertising data
Customer data
Revenue data
Product or website data

but don't have a dedicated data team connecting it all.

Instead of asking an analyst to prepare the numbers:

Ask FastBI.

Instead of exporting five reports:

Connect your data.

Instead of rebuilding the same spreadsheet:

Automate it.

Your marketing stack. One view.

Connect the tools you already use.

Advertising

Google Ads · Meta Ads · TikTok Ads

CRM

HubSpot

Commerce

Shopify

Payments

Stripe

Product & website

Your application · Analytics · Databases

FastBI

Connect → Store → Analyze → Automate

Business answers

  • What's working?
  • What's changing?
  • Why did it change?
  • Where should we spend more?

Built for marketers, powered by your data

  • You don't need to learn SQL.
  • You don't need to build a data warehouse.
  • You don't need to maintain pipelines.
  • You don't need to hire a BI team.

FastBI handles the data infrastructure so your team can focus on understanding the business.

Your marketing team knows marketing.

FastBI handles the data.

Go beyond platform dashboards

  • Google Ads tells you about Google Ads.
  • Meta tells you about Meta.
  • Shopify tells you about Shopify.
  • Your CRM tells you about leads.
  • Stripe tells you about payments.

FastBI tells you what they mean together.

One customer journey.

One view of your marketing.

One place to understand what drives revenue.

FastBI products used

Start with the data you already have.

Connect your marketing and business data.

Ask your first question.

Find out what's actually driving your growth.

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